First Annual AJAXWorld Conference & Expo

SYS-CON Events (www.events.sys-con.com) announced today that the first international "AJAXWorld(TM) Conference & Expo" (www.ajaxworldexpo.com), taking place on October 3-4, 2006, at the Santa Clara Convention Center, California, will offer AJAXWorld University - Developer Bootcamp program. The AJAX Developer Bootcamp will take place on Monday, October 2, 2006, one day before the conference opens.

Early bird registration for the AJAX Developer Bootcamp opened today at the AJAXWorld Conference Website: https://www3.sys-con.com/oct06/registernew.cfm

AJAXWorld University's AJAX Developer Bootcamp is an intensive, one-day, hands-on training program that will teach Web developers and designers how to build high-quality AJAX applications from beginning to end.

Available as part of or separately from the AJAXWorld Conference & Expo in Santa Clara, October 3-4, 2006, the AJAX Developer Bootcamp is an in-depth, highly practical crash course that takes students rapidly through the paces of developing AJAX using the latest techniques, libraries/frameworks, and best practices.

Held on October 2, the day before the AJAXWorld Conference & Expo begins, the AJAX Developer Bootcamp is intended to be the premier AJAX instructional program presently available anywhere. The AJAX Developer Bootcamp curriculum is carefully designed to be the most efficient way to "fit all of AJAX in your head" using a structured and well-organized approach to learning about this significant new paradigm shift in Web development.

The AJAX Developer Bootcamp will be taught by AJAXWorld University instructor, Dion Hinchcliffe, renowned AJAX architect, developer, author, and speaker, who is also the founding editor and editor-in-chief of AJAXWorld Magazine and editor of SYS-CON Book's upcoming bestseller, "Real-World AJAX: Secrets of the Masters."

Attendees of the AJAX Developer Bootcamp will gain a deep understanding of the underlying principles of AJAX including DHTML, JavaScript, XMLHttpRequest, how to build AJAX-friendly Web services including JSON, AJAX application structure, and useful tips for debugging, troubleshooting, and tuning AJAX applications. Knowledge of and ability to work with HTML and CSS are a bootcamp prerequisite, as well as basic JavaScript skills.

The AJAX method of designing Web-based software has taken the industry by storm over the last year. Internet companies like Google have shown what is possible (Gmail and Google Maps), and the future of Web development now seems closely intertwined with mastery of the AJAX technique, which results in online software that is as rich and expressive as desktop software.

AJAXWorld University Certification:
Attendees successfully completing the bootcamp will get a certificate of completion from AJAXWorld University.

Who Should Attend:
Attendees with prior limited knowledge of AJAX are encouraged to attend AJAX Developer Bootcamp if they will be involved in the design or building of AJAX software.

AJAXWorld Conference & Expo:
The world-beating conference program will provide developers, IT managers, and corporate decision makers with comprehensive information and insight into the biggest paradigm shift in Website design, development, and deployment since the invention of the World Wide Web a decade ago.

The next-generation user-centric Web is hurtling toward us and it is a rich-media future in which AJAX, the most talked about of all the Rich Internet technologies, is positioned firmly at center stage.

Burton Group defines "Rich" Internet Applications as those that offer functionality beyond standard HTML frames and hyperlinks, the most famous examples of such functionality on the Web to date being the AJAX-based Google Maps and Gmail.

AJAXWorld Conference & Expo 2006 recognizes that, while on the one hand Rich Internet Applications (RIAs) as a category is wider and broader than just AJAX, on the other it is indisputably AJAX that has acted as the tipping point.

"Over the two information-packed days, delegates will receive four days' worth of education, as speaker after speaker explores AJAX and RIAs in the greater context of the overall Web 2.0 spectrum," said Jeremy Geelan, conference chair and group publisher of SYS-CON Media. "Delegates will also receive all conference sessions on SYS-CON.TV's 'very popular' Webcast DVDs, thus, not missing a single session of this ground-breaking event of the year."

AJAXWorld will feature a faculty of the world's most distinguished speakers, including Jesse James Garrett, the father of the term "AJAX" who will be delivering the opening keynote. The speakers will present more than 96 sessions, keynotes, and televised power panel discussions, in six simultaneous tracks for two days.

The call for papers for "AJAXWorld" will remain open through June 30, 2006, at www.ajaxworldexpo.com.

Sponsorship and Exhibit Opportunities:
AJAXWorld will be sponsored by eight leading AJAX and Rich Internet technology vendors. The conference will offer exhibit opportunities to other vendors in addition to the eight main event sponsors, including five charter sponsors: Adobe (www.adobe.com), Backbase (www.backbase.com), ComponentArt (www.componentart.com), Laszlo Systems (www.laszlosystems.com) and Nexaweb (www.nexaweb.com).

Additional information on sponsorship and exhibit opportunities can be obtained by e-mail at events(at)sys-con.com or by phone at 201 802-3021.

AJAXWorld Europe to Take Place on May 7-8, 2007 in Amsterdam, Netherlands

SYS-CON Events also announced today that the first international AJAXWorld(TM) Europe Conference & Expo will take place on May 7-8, 2007, in Amsterdam, Netherlands. The details of AJAXWorld Europe will be made available on Monday, July 10, 2006.

About SYS-CON Media
SYS-CON Media, listed in Inc. 500 three years in a row as the fastest-growing, privately held publishing company in America, is the world's leading publisher exclusively serving i-technology markets.

SYS-CON's well-known and highly respected magazines web portals include: AJAXWorld Magazine (www.ajax.sys-con.com); Java Developer's Journal (www.JavaDevelopersJournal.com); NET Developer's Journal (www.DotNETDevelopersJournal.com); Enterprise Open Source Magazine (www.opensource.sys-con.com); Linux.SYS-CON.com (www.linux.sys-con.com); SOA Web Services Journal (www.WSJ2.com); Wireless Business & Technology (www.WBT2.com); XML-Journal (www.XML-Journal.com); WebLogic Developer's Journal (www.WeblogicDevelopersJournal.com); WebSphere Journal (www.WebSphereJournal.com); Web Developer's & Designer's Journal (www.webddj.sys-con.com); ColdFusion Developer's Journal (www.ColdFusionJournal.com); PowerBuilder Developer's Journal (www.PowerBuilderJournal.com); IT Solutions Guide (www.itsolutions.sys-con.com); Information Storage & Security Journal (www.issjournal.com); Eclipse Developer's Journal (www.eclipsedevelopersjournal.com); Symbian Developer's Journal (www.symbian.sys-con.com); Web Hosting Journal (www.webhosting.sys-con.com); and Web 2.0 Journal (www.web2.sys-con.com).

Each month SYS-CON Media reaches over two million i-technology professionals through its specialty journals, magazines, conferences, education programs (www.education.sys-con.com), SYS-CON.TV (www.SYS-CON.TV), the world's first branded blog community (www.blog-n-play.com), live and on-demand Webcasts (www.webcast.sys-con.com), and the SYS-CON interactive portal with more than 100 websites at www.sys-con.com.

About SYS-CON Events, Inc.
SYS-CON Events, Inc. (www.events.sys-con.com) is the world's leading producer of i-technology conferences, seminars and expos, including SOA Web Services Edge - International SOA Web Services Conference, Enterprise Open Source Conference, "Real-World AJAX" Seminar Series (www.ajaxseminar.com), "Real-World Flex" Seminar Series (www.events.sys-con.com), iTVcon - Internet TV Conference & Expo 2006 (www.itvcon.com) and International AJAXWorld Conference & Expo (www.ajaxworldexpo.com).
MySpace.com Partners With Child Safety Network to Continue to Encourage Online Safety; Social Networking Site to Display Child Safety Network Web-Based Banners Containing Helpful, Free Online Safety Resources

MySpace.com, the premier lifestyle portal for connecting with friends and discovering popular culture, teams up with the Child Safety Network (CSN), one of the nation's leading child safety organizations, to educate users about staying safe online. Through this partnership, MySpace will host a series of web-based banner advertisements that contain free resources and informational tips regarding important safety issues pertaining to the MySpace community. If selected, the banners direct users to the CSN homepage (www.csn.org).

The CSN's homepage provides users with the opportunity to access CSN's in-depth resources for online safety, including printable tips and safety suggestions. Members of CSN can also enter their zip codes online to view photographs and addresses of registered sex offenders living in the local area.

"There are multiple online services available to the public these days from Yahoo! and MSN to MySpace and AOL. Internet users across the board need to learn the simple and helpful safety precautions that can eliminate potential risk and protect personal information," said Ward Leber, President of Child Safety Network. "MySpace is setting a great example for online safety education by making CSN's free resources available to its community of users, and we certainly support all efforts to protect their members."

Since the site's inception, MySpace has invested extensive resources towards the issue of online safety by developing and implementing a series of initiatives to uphold the security of its members. In addition to its partnership with CSN, MySpace will continue to provide users and parents with "Safety Tips" at the bottom of every page on the site, as well as educational information specific to online safety. Additionally, MySpace will remain persistent with enforcing a minimum age requirement of 14 for users, while providing special protections for members under the age of 16 years old. These special protections safeguard minors' personal information so that it cannot be accessed by people they do not know.

"We are committed to ensuring that our younger users are given the necessary tools to remain safe within the MySpace community," stated Shawn Gold, SVP of Marketing, MySpace. "Given CSN's dedication to educating parents, teachers and teens on the issues of online safety, this partnership demonstrates MySpace's ongoing pledge to protect the safety of its members."

About Child Safety Network

Since 1989 CSN has been making America a safer place for children to live. Our mission is to reduce the likelihood of children becoming victims of abuse, abduction, exploitation and injury. We accomplish our mission by developing and implementing educational safety programs on a global basis. CSN acts as a true "network" when it comes to implementation. We have worked with the world's largest service organizations as well as local, state and federal agencies to accomplish our mission. Over 300 U.S. representatives including the office of the President have endorsed CSN's efforts in writing.

About MySpace.com

MySpace is the premier lifestyle portal for connecting with friends and discovering culture. By integrating web profiles, blogs, instant messaging, e-mail, music streaming, music videos, photo galleries, classified listings, events, groups, college communities and member forums, MySpace has created a connected community. As the second ranked web domain in terms of page views, MySpace.com is the most widely-used and highly-regarded site of its kind. MySpace is committed to providing the highest quality member experience and will continue to innovate with new features that allow its members to express their creativity and share their lives, both online and off.
Movement aims to get serious about games

Traditional console games have been hogging the spotlight for years, especially with events like the Electronic Entertainment Expo (E3) allowing vendors to hawk their wares in Hollywood. But there's a movement afoot that's quietly trying to do something more substantial. It's trying to merge the video game and the educational software markets.

Known as the Serious Games Movement, this genre is "about taking resources of the (video) games industry and applying them outside of entertainment," says Ben Sawyer, co-founder of Digitalmill Inc., and one of the organizers of the Serious Games Summit. This means creating games that play roles in areas such as education, health, public policy, science, government and corporate training, he says.

The Serious Games Movement got a start in 2002 when the U.S. Army released the video game America's Army as a free online download (www.americasarmy.com). That game "was the first successful and well-executed serious game that gained total public awareness" says Sawyer. More than 5 million people have become registered users. By exploring the video game, you experience what it is like to be in the Army.

As academics began to recognize the potential scope of video game technology, conferences sprang up. In 2003, the Woodrow Wilson International Center for Scholars held a "Serious Games Day."

In 2004, the first Serious Games Summit was held at the Game Developers Conference. That same year, MIT Comparative Media Studies helped to sponsor the first Education Arcade: Games in Education Conference in Los Angeles two days before the E3, the video gaming industry's yearly conference.

In October, the Federation of American Scientists held their own Summit on Educational Games in Washington. Shortly thereafter, again in the nation's capital, a second annual Serious Games Summit was held. Most recently, on March 20-21, another Serious Games Summit was held as part of the Games Developers Conference in San Jose, Calif.

As the Serious Games Movement has gained creditability, funding is starting to become available. Foundations, governmental agencies, non-profits and venture capitalists have provided money for development of serious games. Even universities are supporting development of serious games by permitting students to produce these games for academic credit.

Foundation contributions

In 2003, the Liemandt Foundation became an incubator for serious games by starting the Hidden Agenda Contest. As part of the contest, college students compete for $25,000 by creating educational games for middle schoolers.

Lauren Davis, the Liemandt's program director, requires that the games contain a "stealth education" component. "The hardest part of my contest is not building a game in six months, granted, that is challenging, but it really is coming up with that great concept that has the education baked into the game play," she says.

The contest ran for two years but took a break last year so the foundation could fund further development of two of the games produced. Polished versions of the winning games will be available for free by this summer at www.hiddenagenda.com, the website for the contest, which will resume this fall.

The Robert Wood Johnson Foundation also has become involved in the Serious Games Movement by helping to underwrite conferences called Games for Health.

Susan Krutt, the foundation's communications officer, says, "Given the tremendous reach of video games and the powerful role they play in the lives of tens of millions of users, it's clear that this medium will only grow in its importance. We are excited about the impact that game technologies and gaming can have on health — in much the same way that television, the Internet and other media have had before it. Simulation, virtual reality, interactive games and other gaming formats offer numerous ways to transform health and health care."

The foundation also has funded a project directed by Harold Goldberg at the University of Washington. The project is looking at whether Nintendo GameCube systems and cellphones can help adolescents and young adults manage chronic diseases like diabetes.

Believe in Tomorrow National Children's Foundation partnered with BreakAway Games and researchers at the University of Maryland Baltimore County to produce Free Dive, a video game that helps chronically ill children cope with pain and anxiety by distracting them while they undergo painful medical treatments. Studies have shown that children are 60% more resistant to pain while playing this soothing underwater adventure.

Governmental support

The National Institutes of Health has become a funding source for serious games that focus on health. In 2003, the Health Media Lab, under a grant from the NIH, produced the video game Hungry Red Planet (www.hungryredplanet.com). The computer game teaches kids about healthy eating by placing them in charge of menu planning for a group of settlers on Mars.

The NIH has also funded Nanoswarm: Invasion from Inner Space and Escape from Diab, two video games in production by Archimage Inc. (www.ArchimageOnline.com). Archimage, a Houston-based architectural design studio, collaborated with the Children's Nutritional Research Center of Baylor College of Medicine to make these games that help prevent childhood obesity and Type II diabetes.

"We want to get into kids' heads. Games are a channel that reaches children in a way they want to be reached," says Tom Baranowski, a professor of Pediatrics at Baylor College of Medicine, and a consultant on the games.

In these role-playing games, "players can learn through actual experience as we deliver positive messages," says Baranowski. To successfully play the game, players must set and achieve real life diet and exercise goals.

Archimage's president, Richard Buday, recognizes that today's kids have sophisticated tastes in video games and that it is important to create a game that is "packaged correctly."

Seeking to attract the "sophisticated viewer," he used a 30-person cast and crew working with a blue screen set to create 60 minutes of video for Nanoswarm. The game is a sci-fi adventure in which the player joins four other teenagers as they pilot a miniaturized ship through the human body to defeat microscopic robots.

Humanitarian messages

The United Nations World Food Programme hit a home run when the agency funded Food Force (www.food-force.com), a free downloadable game that simulates the actions of aid workers trying to get food to poor people isolated by crisis. The humanitarian video game for children has been downloaded more than 3 million times from nearly 200 countries.

Even private investors are stepping up to fund serious educational games, such as Dimenxian, a new algebra game in development by Tabula Digita (www.tabuladigita.com). Due late this year, it will offer an immersive 3-D environment in which kids "learn math or die trying."

PeaceMaker is a game in production by a team of six graduate students at Carnegie Mellon University's Entertainment Technology Center aimed at conflict resolution and understanding. In the video game simulation of the Israeli-Palestinian conflict, you can choose to play as either the prime minister of Israel or as the Palestinian president.

The students have been working on the game to fulfill academic requirements. However, because of interest in the game and changes in the political climate that the game depicts, the students have decided to continue to work on the game after graduation by forming ImpactGames, a game development studio. For information on the game, go to www.peacemakergame.com.

As the video gaming industry continues to grow, more people from diverse backgrounds are beginning to consider how to harness the powerful draw of video gaming to do positive things rather than simply entertain.

Bill MacKenty, a teacher at Edgartown School in Martha's Vineyard, foresees a future with video games in classrooms. "We must meet our kids, and then bring them to a different place in education. I think games do this extraordinarily well."
Police presentation on kids and the Internet

"The Internet, Protecting Kids and Teens Online" will be presented by the Lakeville Police Department in cooperation with Netsmartz .org and the Internet Crimes against Children Task Force at 7 p.m. May 23 in the Council Chambers at City Hall.

The presentation is open to parents, and the community and will be recorded for broadcast on Channel 16. Issues covered will be risks online, characteristics of an online victim, characteristics of an online predator, online safety tips and what you can do. For more information, contact City Hall at 952-985-4400. Lakeville City Hall is at 20195 Holyoke Ave.
A Practical Graduation Gift that Shows You Care

(ARA) - It won't be long before your friends, sons and daughters put on the cap and gown and march across the stage. Graduation Day, whether from high school or college is a monumentus occasion, well deserving of a gift.

The most popular gift to give on a day when that special someone is beginning a new chapter in their life is money. Electronic gadgets that will help them down the road also make a lot of sense.

If you'll be giving the graduate one of this year's most popular electronic gifts -- a cell phone, PDA, laptop, iPod or digital camera -- protect your investment by accompanying the gift with ID labels that include a lifetime link to StuffBak's recovery service. StuffBak is a loss protection service in the business of helping people get back their missing possessions.

"It's important to provide identification for portable items to facilitate a recovery if that device is lost - but most people don't want to risk disclosure of their personal information in the process," says Karen Edwards of StuffBak. "Our service combines confidential ID tags with a service to help get stuff quickly back to owners. Owner identity is never compromised and the service works across the broadest spectrum of real world situations."

Edwards goes on to point out that common sense tells you that if you have a form of identification and attach a reward to an item's recovery, you're more likely to get it back. Everyone who calls StuffBak after finding an item will receive a $20 StuffBak product reward, plus the owner's optional cash reward.

"As a society, we are increasingly dependent on our electronic tools to conduct business, keep in touch with friends and family, provide enjoyment and manage our lives. Redoing a lost report would take hours; so would reprogramming your cell phone; and if you lose those irreplaceable photos, you'd be heartbroken," says Edwards. "Replacing and reprogramming these devices if they're lost is a huge hassle. That's why services like ours are becoming so popular."

StuffBak, by the way, boasts a 75 percent recovery rate. The service is sold in electronic stores nationwide, and direct from the manufacturer. Log on to www.stuffbak.com or call (800) 800-8257 to learn more or place an order.